Instagram Giveaway
Mobile Application Design
About Project
The Instagram Giveaway Picker mobile app is designed to simplify the process of selecting winners for Instagram giveaways. It aims to provide an easy-to-use tool for Instagram users, particularly those hosting giveaways, to randomly select winners from their list of participants.
Tools Used
Project Duration
4 Weeks
The Problem
Hosting Instagram giveaways often involves manually selecting winners, which can be time-consuming and prone to bias. Existing solutions may lack user-friendly interfaces or essential features, leading to a need for an efficient and accessible giveaway picker app.
The Solution
The goal of the Instagram Giveaway Picker app is to automate the winner selection process and enhance user experience. The app offers a straightforward interface, advanced randomization algorithms, and additional features to ensure a fair and transparent giveaway.
Design Process
Empathize
Define
Ideate
Prototype
Test
User Interview Questions
I Used Interview method for my research. My aim was to create user-friendly and optimized giveaway application that meets their preferences and requirements.
- What challenges do you face when hosting Instagram giveaways?
- How do you currently manage and keep track of participants in your giveaways?
- What features or functionality would you like to see in an Instagram giveaway picker app?
- How important is transparency and fairness in the winner selection process for your giveaways?
- How do you currently announce the winners of your giveaways?
- What concerns do you have about using a giveaway picker app?
- How frequently do you host Instagram giveaways, and how many winners do you typically select?
- How do you measure the success of your giveaways, apart from the number of participants or engagement metrics?
Key Features:
- Allows users to import participants from Instagram posts.
- Provides options to set the number of winners.
- Offers random selection algorithms for fair results.
- Displays winners' usernames and profile pictures.
- Supports multiple giveaways management.
- Enables sharing winners' list on social media platforms.
Weaknesses:
- Limited user reviews and feedback on the app's functionality and performance.
- Possible lack of advanced features or customization options.
- App updates and bug fixes frequency is unclear.
- Potential user experience issues not evident without using the app extensively
Key Features:
- Simple and intuitive user interface.
- Allows users to import participants from Instagram posts.
- Provides options to set the number of winners.
- Offers random selection algorithms for fair results.
- Displays winners' usernames and profile pictures.
- Enables sharing winners' list on social media platforms.
- Supports multiple giveaways management.
Weaknesses:
- Limited user reviews and feedback on the app's functionality and performance.
- Possible lack of advanced features or customization options.
- App updates and bug fixes frequency is unclear.
- Potential user experience issues not evident without using the app extensively
User Persona
Background
Aliza is a successful social media influencer with a strong presence on platforms like Instagram, YouTube, and TikTok. She focuses on lifestyle, fashion, and beauty content, and has a dedicated following of young women who seek her recommendations and insights.
Goals:
- Grow her online presence and increase followers across platforms.
- Collaborate with brands and create sponsored content.
- Engage with her audience through interactive campaigns and giveaways.
Challenges:
- Managing a large number of followers, comments, and direct messages.
- Maintaining an authentic connection with her audience.
- Streamlining the process of hosting giveaways to maximize efficiency.
Technology Adoption:
- Aliza is highly proficient in using social media platforms and their features.
- She primarily uses her smartphone (iOS) for content creation and engagement.
- Familiar with various social media tools and apps to enhance her content.
Empathy Map
An empathy map serves as a collaborative visual tool that helps articulate our understanding of a specific user group. By externalizing knowledge about users, it facilitates the creation of a shared understanding of their needs, thereby assisting in informed decision-making.
User flow
Style Guide
Typeface
Inter
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Wireframes
High-Fidelity
